Business management 360°

Focus on customer desires with the least possible use of resources and without compromising the final quality of the product or service. 

A 15% increase in revenue compared to 2011. This is the growth forecast for the Brazilian franchise sector for the year that is beginning.

Small and medium-sized companies (SMEs) should reap direct benefits from the increase in the minimum wage, which comes into force in 2012.

The flexibility to reach new market niches: The creation of diversified business models for the same product may be necessary mainly in a business strategy to diversify the market or target audience.

Data released by the president of the National Bank for Social Development (BNDES), Luciano Coutinho, shows that there are around 500 thousand small entrepreneurs.

The presence of values ​​such as affection, reciprocity, cooperation and empathy has been defended as a competitive differentiator

The first stage of the Lecture Cycle held by Stratec during the second half of 2011 ends with a positive evaluation.

If the end of the year is a time for planning and making decisions in your personal life, the same goes for companies.

A study carried out by the consultancy Deloitte indicates an increase in access by small and micro companies to public capital credit funds.

Strategy+Business magazine released the list of the best business books published in 2011, according to the Época Negócios portal.