{"id":17542,"date":"2013-08-06T23:32:15","date_gmt":"2013-08-06T23:32:15","guid":{"rendered":"http:\/\/novosite.stratec.com.br\/o-patriarca-e-o-processo-de-transicao\/"},"modified":"2026-02-24T15:08:15","modified_gmt":"2026-02-24T18:08:15","slug":"el-patriarca-y-el-proceso-de-transicion-2","status":"publish","type":"post","link":"https:\/\/actiosoftware.com\/es\/blog\/o-patriarca-e-o-processo-de-transicao-na-empresa-familiar\/","title":{"rendered":"Identidad de una empresa familiar"},"content":{"rendered":"<p>La figura del fundador es sin duda uno de los componentes fundamentales de la identidad de una empresa familiar. Como se\u00f1ala un informe publicado por Portal HSM, los principios y valores consolidados durante la gesti\u00f3n del patriarca influyen en la relaci\u00f3n de la empresa con sus p\u00fablicos internos y externos.<\/p>\n<p>Para Domingos Ricca, consultor especializado en empresa familiar y entrevistado por HSM, la figura del patriarca se convierte en fuente de conocimiento e inspiraci\u00f3n para el equipo. Ricca considera esta presencia una ventaja competitiva, ya que la credibilidad y la lealtad ganadas por el fundador se convierten en diferenciadores de mercado para las empresas familiares.<\/p>\n<p>Para garantizar que todo este patrimonio sobreviva a la partida del patriarca, el consultor afirma que es fundamental un buen proceso de transici\u00f3n. La misi\u00f3n del fundador, en opini\u00f3n de Domingos Ricca, es elegir un sucesor compatible con sus atributos y seguirlo de cerca durante el paso del testigo. Lo ideal, seg\u00fan el experto, es someter al sucesor a programas de capacitaci\u00f3n que lo familiaricen con todos los sectores de la empresa, entendiendo la importancia de mantener la cultura establecida por el fundador.<\/p>\n<p>Quien suceda al patriarca, seg\u00fan las orientaciones del consultor, debe tener en cuenta que su gesti\u00f3n, adem\u00e1s de gestionar el capital humano y financiero, debe abordar los v\u00ednculos afectivos presentes en una empresa familiar.\u00a0 Domingos Ricca analiza que es com\u00fan que surjan dudas y conflictos que se manejaban m\u00e1s f\u00e1cilmente cuando el gobierno corporativo era con el jefe de familia. Por eso, adem\u00e1s de la formaci\u00f3n de sucesores, Ricca orienta actividades como la implementaci\u00f3n de un consejo de administraci\u00f3n y estatutos para facilitar la transici\u00f3n y profesionalizaci\u00f3n de las empresas familiares.<\/p>","protected":false},"excerpt":{"rendered":"<p>Comprender por qu\u00e9 la figura del fundador es sin duda uno de los componentes fundamentales de la identidad de una empresa familiar. <\/p>","protected":false},"author":10,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1246],"tags":[],"Idioma-posts":[1169,1168,1167],"class_list":["post-17542","post","type-post","status-publish","format-standard","hentry","category-estrategia-e-performance","idioma-posts-espanhol","idioma-posts-ingles","idioma-posts-portugues"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Identidade de uma empresa familiar - Actio<\/title>\n<meta name=\"description\" content=\"A figura do fundador \u00e9, certamente, um dos componentes fundamentais da identidade de uma empresa familiar. 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