{"id":17350,"date":"2013-09-02T17:37:51","date_gmt":"2013-09-02T17:37:51","guid":{"rendered":"http:\/\/novosite.stratec.com.br\/gestao-a-vista-aliada-a-comunicacao\/"},"modified":"2026-02-24T15:00:05","modified_gmt":"2026-02-24T18:00:05","slug":"gestion-de-un-vistazo-combinada-con-comunicacion","status":"publish","type":"post","link":"https:\/\/actiosoftware.com\/es\/blog\/gestao-a-vista-aliada-a-comunicacao\/","title":{"rendered":"Gesti\u00f3n a la vista junto con la comunicaci\u00f3n"},"content":{"rendered":"

Adem\u00e1s de la formaci\u00f3n de una cultura organizacional centrada en los resultados, la Gesti\u00f3n a la vista ser una excelente herramienta para la comunicaci\u00f3n interna.<\/p>\n\n\n\n

El seguimiento de los resultados de la empresa son los resultados financieros, la calidad, la satisfacci\u00f3n del cliente y los empleados son muy importantes para definir la direcci\u00f3n de la instituci\u00f3n. Sin embargo, la funcionalidad de gesti\u00f3n a la vista se ampl\u00eda para ser una herramienta de comunicaci\u00f3n no s\u00f3lo de gesti\u00f3n, sino tambi\u00e9n informativo \u00a0de recursos humanos, la comunicaci\u00f3n interna y la aculturaci\u00f3n de las creencias y valores de la empresa, se ha ampliado su alcance en las instituciones.<\/p>\n\n\n\n

El uso de la gesti\u00f3n a la \u00a0vista \u00a0puede verse intercalados con mensajes y videos, metas y proyectos para mostrar el funcionamiento de la empresa y otras notificaciones y comunicaciones.<\/p>\n\n\n\n

Seg\u00fan Guilherme Barbassa<\/a>, director de Actio, los paneles de gesti\u00f3n visibles suelen ubicarse junto a los tablones de anuncios de comunicaci\u00f3n interna de la organizaci\u00f3n. De ah\u00ed surgi\u00f3 la idea de combinar las funcionalidades. \"Desde que desarrollamos una herramienta electr\u00f3nica para la gesti\u00f3n visible en el software Actio Gesti\u00f3n Estrat\u00e9gica<\/a>, quedaba desequilibrado tener un mural tradicional del lado de un monitor de LCD. Como la tecnolog\u00eda estaba disponible, y por la demanda de algunos clientes, integramos las dos soluciones en una herramienta \u00fanica\u201d, revela.<\/p>\n\n\n\n

Seg\u00fan Barbassa tradicionalmente la gesti\u00f3n a la vista ya se utiliza como una herramienta para la transparencia de los resultados de la empresa. Al publicar el alcance de la meta y el \u00a0y el estado del proyecto, se genera una cultura organizacional orientada a los resultados, ya que \"a nadie le gusta ver a sus metas no alcanzadas expuestos a todos\", bromea. Pero m\u00e1s all\u00e1 de la forma tradicional de usar la \u00a0gesti\u00f3n a la vista, el \u00a0software, los administradores pueden crear paneles de la manera que si quisieran \u00a0pueden incluir anuncios, mensajes, videos orientadores de la presidencia, intercalados con los resultados de la organizaci\u00f3n.<\/p>\n\n\n\n

Seg\u00fan Barbassa tradicionalmente la gesti\u00f3n a la vista ya se utiliza como una herramienta para la transparencia de los resultados de la empresa. Al publicar el alcance de la meta y el \u00a0y el estado del proyecto, se genera una cultura organizacional orientada a los resultados, ya que \"a nadie le gusta ver a sus metas no alcanzadas expuestos a todos\", bromea. Pero m\u00e1s all\u00e1 de la forma tradicional de usar la \u00a0gesti\u00f3n a la vista, el \u00a0software, los administradores pueden crear paneles de la manera que si quisieran \u00a0pueden incluir anuncios, mensajes, videos orientadores de la presidencia, intercalados con los resultados de la organizaci\u00f3n.<\/p>\n\n\n\n

Adem\u00e1s de eso, los paneles pueden ser configurados por \u00e1rea. Por ejemplo, en un centro de servicios compartidos son presentados los \u00a0indicadores \u00a0de esa \u00e1rea. Y en la sala de la presidencia puede tener mapas estrat\u00e9gicos, metas \u00a0y proyectos de la organizaci\u00f3n. \"Se puede trabajar con paneles con informaci\u00f3n diferente. Tener esta opci\u00f3n en el software. Se pueden crear diferentes paneles y escoger \u00a0el va a aparecer\", explica Barbassa.<\/p>\n\n\n\n

Para conocer m\u00e1s informaci\u00f3n sobre el software y sobre la funci\u00f3n de Gesti\u00f3n a la Vista, solicita una presentaci\u00f3n de nuestro sistema<\/a>.<\/p>\n\n\n\n

\"Software<\/figure>\n\n\n\n

<\/p>","protected":false},"excerpt":{"rendered":"

Descubre c\u00f3mo la gesti\u00f3n por puntos puede mejorar la comunicaci\u00f3n interna y reforzar una cultura organizativa centrada en los resultados.<\/p>","protected":false},"author":22,"featured_media":31246,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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