{"id":17690,"date":"2017-10-24T16:26:31","date_gmt":"2017-10-24T16:26:31","guid":{"rendered":"http:\/\/novosite.stratec.com.br\/por-que-voce-foi-eleito-ceo\/"},"modified":"2026-02-24T15:00:03","modified_gmt":"2026-02-24T18:00:03","slug":"why-were-you-elected-ceo","status":"publish","type":"post","link":"https:\/\/actiosoftware.com\/en\/blog\/por-que-voce-foi-eleito-ceo\/","title":{"rendered":"Why Were You Elected CEO? Leadership Insights"},"content":{"rendered":"<p>Ser o CEO de uma organiza\u00e7\u00e3o requer muita responsabilidade de quem assume o cargo. Existe uma press\u00e3o natural pela tomada de decis\u00f5es e cada passo dado, cada a\u00e7\u00e3o realizada e os discursos s\u00e3o analisados por todos: desde os funcion\u00e1rios at\u00e9 os s\u00f3cios e investidores.<\/p>\n<p>Fato \u00e9 que, independente da press\u00e3o e, muitas vezes, da inseguran\u00e7a dos executivos, existe um motivo (ou v\u00e1rios) para que voc\u00ea esteja nessa posi\u00e7\u00e3o. Vamos lembr\u00e1-los?<\/p>\n<h2><a name=\"_lk6osly04nl1\"><\/a>Conhecimento de mercado<\/h2>\n<p>Todo CEO deve ter uma compreens\u00e3o ampla do mercado em que atua e acompanhar as principais tend\u00eancias do setor. Deve saber economia, finan\u00e7as, gest\u00e3o de pessoas e, por que n\u00e3o, negocia\u00e7\u00e3o. Se voc\u00ea ocupa uma posi\u00e7\u00e3o no \u201cC-Level\u201d, certamente conhece bastante do seu mercado.<\/p>\n<p>\u00c9 esse traquejo profissional que d\u00e1 ao CEO a capacidade de atrair novos neg\u00f3cios e maximizar os resultados da organiza\u00e7\u00e3o, elevando produtividade, vendas e competitividade.<\/p>\n<h2><a name=\"_tr5ue8fted9v\"><\/a>Habilidade de comunica\u00e7\u00e3o<\/h2>\n<p>Saber comunicar-se em cada situa\u00e7\u00e3o tamb\u00e9m \u00e9 uma das compet\u00eancias que levam um bom profissional a ocupar o cargo de CEO.<\/p>\n<p>Capacidade de argumentar durante negocia\u00e7\u00f5es, usar os jarg\u00f5es da \u00e1rea para impressionar em eventos e adotar uma linguagem de f\u00e1cil compreens\u00e3o quando se trata de <a href=\"https:\/\/actiosoftware.com\/blog\/feedbacks-construtivos-aumentar-motivacao\/\">compartilhar resultados com colaboradores<\/a> denotam a flu\u00eancia verbal e flexibilidade de comunica\u00e7\u00e3o deste l\u00edder.<\/p>\n<h2><a name=\"_ic6khgri1vyw\"><\/a>Esp\u00edrito de equipe<\/h2>\n<p>E por falar em lideran\u00e7a, devemos citar que todo bom CEO deve ter esp\u00edrito de equipe, afinal, ele \u00e9 o exemplo maior dentro da empresa. \u00c9 ele quem conduz os demais profissionais <a href=\"https:\/\/actiosoftware.com\/blog\/as-ferramentas-que-nao-podem-ser-esquecidas-na-hora-de-fazer-seu-plano-estrategico\/\">rumo aos objetivos organizacionais<\/a>.<\/p>\n<p>Nesse sentido, \u00e9 preciso ter empatia, conhecer cada membro da equipe. Explorar as potencialidades e limita\u00e7\u00f5es dos profissionais que formam o time para construir uma estrat\u00e9gia vencedora.<\/p>\n<h2><a name=\"_nn516f67mfo3\"><\/a>Otimismo eterno<\/h2>\n<p>Mesmo nas piores situa\u00e7\u00f5es, o CEO n\u00e3o pode ficar paralisado. Ele precisa estar atento a todas as oportunidades que podem surgir de uma situa\u00e7\u00e3o dif\u00edcil, como uma crise financeira, por exemplo.<\/p>\n<p>Os administradores brasileiros ficaram conhecidos como os melhores do mundo durante as d\u00e9cadas de 1980 e 1990 justamente por gerenciar empresas em cen\u00e1rios econ\u00f4micos extremamente inconstantes.<\/p>\n<p>Se hoje temos dificuldades, elas n\u00e3o se igualam \u00e0 infla\u00e7\u00e3o crescente da d\u00e9cada de 1980 e os altos e baixos das bolsas de valores na d\u00e9cada de 1990.<\/p>\n<h2><a name=\"_w68xzeb11199\"><\/a>Saber correr riscos<\/h2>\n<p>O termo \u201crisco\u201d \u00e9 frequentemente atrelado a possibilidades negativas. Entretanto, existem riscos positivos, os quais devem ser tratados de igual maneira para que a empresa extraia o m\u00e1ximo potencial de suas atividades.<\/p>\n<p>A oportunidade de um investimento mesmo durante uma crise financeira, a forma\u00e7\u00e3o de parcerias ou a altera\u00e7\u00e3o do modelo de neg\u00f3cio, s\u00e3o decis\u00f5es dif\u00edceis, contudo, que podem trazer grandes resultados. E o CEO precisa saber o momento de arriscar.<\/p>\n<h2><a name=\"_nx19y5b34mou\"><\/a>Ouvir mais do que falar<\/h2>\n<p>CEOs de sucesso tamb\u00e9m s\u00e3o pessoas que sabem o momento de calar e ouvir. Ao inv\u00e9s de tentarem impor seus pensamentos e pontos de vista, eles procuram ouvir o que as pessoas t\u00eam a dizer e ponderam sobre essas opini\u00f5es.<\/p>\n<p>A participa\u00e7\u00e3o dos colaboradores nas decis\u00f5es da empresa \u00e9 mais do que um simples protocolo, mas a melhor maneira de manter todos engajados e comprometidos com o objetivo da organiza\u00e7\u00e3o.<\/p>\n<h2><a name=\"_xjgiyznxs9yn\"><\/a>Foco em resultados<\/h2>\n<p>Enquanto a maior parte da equipe est\u00e1 focada em processos, o CEO deve estar sempre de olho nos resultados. \u00c9 ele quem analisa os indicadores de desempenho, vislumbra as possibilidades de melhoria e cria planos de a\u00e7\u00e3o para conduzir a empresa a um novo patamar.<\/p>\n<p>Para tanto, ele precisa da coopera\u00e7\u00e3o das diversas \u00e1reas da empresa, bem como dos gerentes, que s\u00e3o os respons\u00e1veis por colocar o plano de a\u00e7\u00e3o em andamento. Contudo, ainda \u00e9 o CEO quem tem que estar sempre com o olhar no futuro.<\/p>\n<p><!-- [if gte mso 9]><xml>  <w:WordDocument>   <w:View>Normal<\/w:View>   <w:Zoom>0<\/w:Zoom>   <w:TrackMoves\/>   <w:TrackFormatting\/>   <w:HyphenationZone>21<\/w:HyphenationZone>   <w:PunctuationKerning\/>   <w:ValidateAgainstSchemas\/>   <w:SaveIfXMLInvalid>false<\/w:SaveIfXMLInvalid>   <w:IgnoreMixedContent>false<\/w:IgnoreMixedContent>   <w:AlwaysShowPlaceholderText>false<\/w:AlwaysShowPlaceholderText>   <w:DoNotPromoteQF\/>   <w:LidThemeOther>PT-BR<\/w:LidThemeOther>   <w:LidThemeAsian>X-NONE<\/w:LidThemeAsian>   <w:LidThemeComplexScript>X-NONE<\/w:LidThemeComplexScript>   <w:Compatibility>    <w:BreakWrappedTables\/>    <w:SnapToGridInCell\/>    <w:WrapTextWithPunct\/>    <w:UseAsianBreakRules\/>    <w:DontGrowAutofit\/>    <w:SplitPgBreakAndParaMark\/>    <w:EnableOpenTypeKerning\/>    <w:DontFlipMirrorIndents\/>    <w:OverrideTableStyleHps\/>   <\/w:Compatibility>   <m:mathPr>    <m:mathFont 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Name=\"Mention\"\/>   <w:LsdException Locked=\"false\" SemiHidden=\"true\" UnhideWhenUsed=\"true\" Name=\"Smart Hyperlink\"\/>  <\/w:LatentStyles> <\/xml><![endif]--> <!-- [if gte mso 10]>\n\n\n\n<style>  \/* Style Definitions *\/ table.MsoNormalTable \t{mso-style-name:\"Tabela normal\"; \tmso-tstyle-rowband-size:0; \tmso-tstyle-colband-size:0; \tmso-style-noshow:yes; \tmso-style-priority:99; \tmso-style-parent:\"\"; \tmso-padding-alt:0cm 5.4pt 0cm 5.4pt; \tmso-para-margin:0cm; \tmso-para-margin-bottom:.0001pt; \tline-height:115%; \tmso-pagination:widow-orphan; \tfont-size:11.0pt; \tfont-family:\"Arial\",sans-serif; \tcolor:black;} <\/style>\n\n\n\n <![endif]--> <!--StartFragment--> <!--EndFragment--><\/p>\n<p class=\"MsoNormal\" style=\"margin-bottom: 10.0pt; text-align: justify; line-height: 150%;\">O CEO \u00e9 o general que comanda o ex\u00e9rcito rumo \u00e0 vit\u00f3ria. Mas ele jamais pode deixar de compartilhar a estrat\u00e9gia com todos os envolvidos, portanto, <a href=\"https:\/\/actiosoftware.com\/blog\/informacao-nao-significa-controle\/\">n\u00e3o retenha a informa\u00e7\u00e3o com voc\u00ea<\/a>. Fa\u00e7a ela circular para que cada um saiba o que fazer no momento certo!<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Being the CEO of an organization requires a lot of responsibility from whoever assumes the role. 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