{"id":17650,"date":"2025-09-08T10:00:00","date_gmt":"2025-09-08T13:00:00","guid":{"rendered":"http:\/\/novosite.stratec.com.br\/por-que-investir-em-um-escritorio-de-gestao-estrategica\/"},"modified":"2026-07-20T17:08:04","modified_gmt":"2026-07-20T20:08:04","slug":"why-invest-in-a-strategic-management-office","status":"publish","type":"post","link":"https:\/\/actiosoftware.com\/en\/blog\/por-que-investir-em-um-escritorio-de-gestao-estrategica\/","title":{"rendered":"Strategic Management Office: What it is and why invest in one?"},"content":{"rendered":"<p>In the modern corporate environment, there's a monumental gap between drawing a brilliant plan on paper and successfully executing it in daily operations. As a result, failure to implement plans remains a painful reality for the vast majority of organizations, which see investments of time and capital wasted year after year.<\/p>\n\n\n\n<p>Many leaders mistakenly believe the problem lies in goal setting. But, in reality, the root cause of stagnation lies in the lack of a dedicated framework for governing day-to-day strategy, which we call <strong>Strategic Management Office (SMO)<\/strong> or <em>Office of Strategy Management<\/em> OpenStreetMap.<\/p>\n\n\n\n<p>Thus, without a dedicated gravity center to align processes, budgets, people, and technologies, business objectives become mere abstract desires. Continue reading and discover why creating a strategic management office is the turning point between companies that stagnate and those that lead their markets!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-o-que-e-um-escritorio-de-gestao-estrategica\">What is a strategic management office?<\/h2>\n\n\n\n<p>As we saw, the Strategic Management Office (SMO) is an organizational unit for corporate governance whose primary responsibility is to coordinate, integrate, and monitor the execution of the <a href=\"https:\/\/actiosoftware.com\/en\/blog\/strategic-planning-present-board-engage-organization\/\" target=\"_blank\" rel=\"noreferrer noopener\">strategic planning<\/a> in all spheres of the company.<\/p>\n\n\n\n<p>This means that, unlike a traditional planning department, the EGE acts as a continuous facilitator and right-hand man to the CEO and the board of directors. After all, it ensures that the business vision is translated into clear goals, broken down into Key Performance Indicators (KPIs), and executed through <a href=\"https:\/\/actiosoftware.com\/en\/blog\/how-to-create-an-effective-action-plan\/\" target=\"_blank\" rel=\"noreferrer noopener\">action plans<\/a> rigorous.<\/p>\n\n\n\n<p>In simple terms, therefore, the strategic management office is the \u201corchestrator\u201d of the business. It connects departmental silos (Finance, HR, Operations, Marketing, and IT) so that everyone walks in the same direction, aligning daily routines with the company's long-term goals.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-por-que-criar-um-escritorio-de-gestao-estrategica\">Why create a strategic management office?<\/h2>\n\n\n\n<p>With so many uncoordinated processes in the market, it's not hard to understand why the strategic execution failure rate is so high. And successful companies, instead of adopting palliative methods, create a dedicated office to fill governance gaps.<\/p>\n\n\n\n<p>Meet the <strong>7 fundamental reasons<\/strong> to dedicate an exclusive team to strategic management in your business:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-1-quebra-de-rotinas-obsoletas-e-mudanca-do-modus-operandi\">1. Breaking obsolete routines and changing the modus operandi<\/h3>\n\n\n\n<p>Companies that reach the top of execution implement consolidated methodologies, such as <a href=\"https:\/\/actiosoftware.com\/en\/blog\/balanced-scorecard-in-practice-step-by-step\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Balanced Scorecard<\/em><\/a> (BSC), at the core of its governance. And the major mistake of most organizations is trying to execute new goals while maintaining the same old budgeting and monitoring processes.\u00a0<\/p>\n\n\n\n<p>Remember: if you don't change the way you work and don't have a dedicated team to lead this transformation, it's impossible to achieve different results.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-integracao-e-sinergia-entre-departamentos\">2. Integration and synergy between departments<\/h3>\n\n\n\n<p>In many companies, planning occurs in an isolated and disjointed manner. The board of directors meets once a year to set goals, but does not create a simple communication structure.&nbsp;<\/p>\n\n\n\n<p>Meanwhile, shared service units (like IT and HR) make their plans separately, without reflecting on how they should cooperate. EGE eliminates these corporate silos, ensuring that all areas work in sync to achieve the global strategy.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-conexao-direta-entre-a-estrategia-e-o-orcamento-capex-opex\">3. Direct connection between strategy and budget<strong><em>(Capital Expenditures\/Operating Expenditures<\/em>)<\/strong><\/h3>\n\n\n\n<p>Concurrently with strategic planning, the finance department often designs the annual budget in a way that is completely disconnected from business goals. Estimates even show that <strong>More than 60% of companies do not align their budgets with their strategy<\/strong>.&nbsp;<\/p>\n\n\n\n<p>Therefore, the office of <a href=\"https:\/\/actiosoftware.com\/en\/blog\/what-is-strategic-management\/\" target=\"_blank\" rel=\"noreferrer noopener\">Strategy Execution Platform<\/a> Ensure that financial resources and capital investments are allocated by prioritizing strategic initiatives with the highest return.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-alinhamento-da-remuneracao-variavel-e-metas-individuais\">4. Alignment of variable compensation and individual goals<\/h3>\n\n\n\n<p>There's no point in approving an ambitious plan if HR's incentive and bonus policy rewards employees for purely operational or outdated metrics.&nbsp;<\/p>\n\n\n\n<p>And in these cases, the EGE acts alongside the <a href=\"https:\/\/actiosoftware.com\/en\/blog\/people-management-in-companies-strategies-to-engage\/\" target=\"_blank\" rel=\"noreferrer noopener\">people management\u2019s maturity levels.<\/a> to ensure that individual plans, the PDR (Development Plan), and variable compensation are directly linked to the achievement of the organization's strategic objectives.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-5-fim-da-falta-de-tempo-e-foco-em-reunioes-de-rag\">5. End of \u201clack of time\u201d and focus on RAG meetings<\/h3>\n\n\n\n<p>Without a dedicated area responsible for ensuring execution, Critical Review Meetings (RAG) and goal tracking are constantly canceled under the eternal excuse of \u201clack of time.\u201d The EGE takes the reins of this routine, preventing managers from focusing solely on the short term and \u201cfirefighting.\u201d.&nbsp;<\/p>\n\n\n\n<p>This forces leadership to prioritize strategy in a disciplined manner.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-6-comunicacao-interna-focada-e-clareza-de-proposito\">6. Focused internal communication and clarity of purpose<\/h3>\n\n\n\n<p>Generally, the communications department conveys a lot of information, but offers little strategic clarity. As a result, most operational employees, who are on the front lines and deal with customers, do not understand the company's strategy.&nbsp;<\/p>\n\n\n\n<p>The management office translates the board's vision into simple, accessible language, ensuring that each professional understands the value of their work to the company's success.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-7-governanca-continua-e-mitigacao-proativa-de-riscos\">7. Continuous Governance and Proactive Risk Mitigation\u00a0<\/h3>\n\n\n\n<p>Strategy is not a static event; it's a living process. And changing course in the face of economic turbulence or competitive moves requires real-time data.&nbsp;<\/p>\n\n\n\n<p>The EGE continuously monitors the health of projects and global indicators, identifying deviations early and structuring action plans before bottlenecks affect the company's cash flow.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-como-montar-um-escritorio-de-gestao-estrategica\">How to set up a strategic management office?<\/h2>\n\n\n\n<p>Implementing an EGE doesn't require hiring dozens of professionals, but rather allocating the right people and choosing the appropriate technology. And to successfully structure this area in your company, follow this essential step-by-step guide:<\/p>\n\n\n\n<h3 class=\"wp-block-heading translation-block\" id=\"h-1-defina-o-escopo-autoridade-e-apoio-da-alta-lid-eranca\">1. Define the scope, authority, and support of senior leadership<\/h3>\n\n\n\n<p>For the strategic management office to function, it needs to be established with the direct approval and support of the CEO and the Board of Directors. Therefore, clearly define the role of the EGE, whether it will act as an advisory body, facilitator, or driver, and ensure that the team has the authority to enforce deadlines, report deviations, and articulate changes among the sector directors.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-escale-os-perfis-certos-e-estabeleca-os-rituais-de-governanca\">2. Scale the right profiles and establish governance rituals<\/h3>\n\n\n\n<p>Assemble a lean team with multidisciplinary professionals who possess a holistic business vision, an analytical profile, and excellent negotiation and communication skills. Then, establish the company's governance rituals: the calendar of follow-up meetings (weekly, monthly, and quarterly), project approval workflows, and root cause analysis methodologies for unmet goals.<\/p>\n\n\n\n<p>Also read: <a href=\"https:\/\/actiosoftware.com\/en\/blog\/communication-in-projects-how-to-manage\/\" target=\"_blank\" rel=\"noreferrer noopener\">Project Communication<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-digitalize-a-governanca-com-a-tecnologia-especialista-da-actio\">3. Digitize governance with Actio's expert technology<\/h3>\n\n\n\n<p>Managing a corporation's strategy through decentralized spreadsheets, emails, or static presentations is the fastest path to failure. After all, the EGE needs a centralized tool to gain traction and scale.<\/p>\n\n\n\n<p>In this scenario, the strategic management software <strong>Actio<\/strong> it is the great ally to enable and operationalize your Strategic Management Office.<\/p>\n\n\n\n<p>The Actio platform allows for centralized goal deployment, automated real-time monitoring, and direct linking of action plans to indicators.&nbsp;<\/p>\n\n\n\n<p>Want to see your Strategic Management Office operating at peak efficiency, driving your business to the top? Talk to our specialists and discover how Actio can transform your company's management!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-perguntas-frequentes-sobre-escritorio-de-gestao-estrategica\">Frequently Asked Questions about Strategic Management Office<\/h2>\n\n\n\n<p>Check out some of the most common questions on the topic below:<\/p>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1784577860763\"><strong class=\"schema-faq-question\"><strong>Does every company need a Strategic Management Office?\u00a0<\/strong><\/strong> <p class=\"schema-faq-answer\">While more common in medium and large corporations, any company in its expansion phase benefits from the concept. In smaller businesses, the structure doesn't need to be a giant department: it can be started with a lean team dedicated exclusively to goal governance.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1784577890496\"><strong class=\"schema-faq-question\"><strong>Which professionals should make up an EGE?<\/strong><\/strong> <p class=\"schema-faq-answer\">The EGE team should be multidisciplinary. The ideal profile brings together analytical professionals with a strong business vision, mastery of management methodologies (such as BSC and OKRs), good interpersonal communication skills, and the ability to interpret performance data.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1784577912563\"><strong class=\"schema-faq-question\"><strong>How long does it take for a Strategic Management Office to deliver results?<\/strong><\/strong> <p class=\"schema-faq-answer\">The initial governance results, such as alignment of priorities, standardization of reporting, and reduction of unproductive meetings, are already seen in the first quarter. The consolidation of execution culture and the direct impact on achieving financial goals usually become consolidated between 6 and 12 months after the structuring of rituals.<\/p> <\/div> <\/div>","protected":false},"excerpt":{"rendered":"<p>Come with Actio and understand what a strategic management office is and its importance!<\/p>","protected":false},"author":10,"featured_media":18017,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1246],"tags":[],"Idioma-posts":[1169,1167],"class_list":["post-17650","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-estrategia-e-performance","idioma-posts-espanhol","idioma-posts-portugues"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Escrit\u00f3rio de gest\u00e3o estrat\u00e9gica: entenda tudo sobre o tema!<\/title>\n<meta name=\"description\" content=\"Voc\u00ea sabe o que \u00e9 um escrit\u00f3rio de gest\u00e3o estrat\u00e9gica e qual \u00e9 a sua import\u00e2ncia? Venha com a Actio e entenda porque investir em um!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/actiosoftware.com\/en\/blog\/why-invest-in-a-strategic-management-office\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Escrit\u00f3rio de gest\u00e3o estrat\u00e9gica: o que \u00e9 e por que investir em um?\" \/>\n<meta property=\"og:description\" content=\"Voc\u00ea sabe o que \u00e9 um escrit\u00f3rio de gest\u00e3o estrat\u00e9gica e qual \u00e9 a sua import\u00e2ncia? Venha com a Actio e entenda porque investir em um!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/actiosoftware.com\/en\/blog\/why-invest-in-a-strategic-management-office\/\" \/>\n<meta property=\"og:site_name\" content=\"Actio\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/actiobrasil\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-08T13:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-20T20:08:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/actiosoftware.com\/wp-content\/uploads\/2016\/09\/86.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"400\" \/>\n\t<meta property=\"og:image:height\" content=\"229\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Guilherme Barbassa\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Guilherme Barbassa\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/actiosoftware.com\\\/blog\\\/por-que-investir-em-um-escritorio-de-gestao-estrategica\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/actiosoftware.com\\\/blog\\\/por-que-investir-em-um-escritorio-de-gestao-estrategica\\\/\"},\"author\":{\"name\":\"Guilherme Barbassa\",\"@id\":\"https:\\\/\\\/actiosoftware.com\\\/#\\\/schema\\\/person\\\/cf23461d8ee5c5a8df7a56866d4ecf65\"},\"headline\":\"Escrit\u00f3rio de gest\u00e3o estrat\u00e9gica: o que \u00e9 e por que investir em um?\",\"datePublished\":\"2025-09-08T13:00:00+00:00\",\"dateModified\":\"2026-07-20T20:08:04+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/actiosoftware.com\\\/blog\\\/por-que-investir-em-um-escritorio-de-gestao-estrategica\\\/\"},\"wordCount\":1565,\"publisher\":{\"@id\":\"https:\\\/\\\/actiosoftware.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/actiosoftware.com\\\/blog\\\/por-que-investir-em-um-escritorio-de-gestao-estrategica\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/actiosoftware.com\\\/wp-content\\\/uploads\\\/2016\\\/09\\\/86.jpeg\",\"articleSection\":[\"Estrat\u00e9gia e Performance\"],\"inLanguage\":\"en-US\"},{\"@type\":[\"WebPage\",\"FAQPage\"],\"@id\":\"https:\\\/\\\/actiosoftware.com\\\/blog\\\/por-que-investir-em-um-escritorio-de-gestao-estrategica\\\/\",\"url\":\"https:\\\/\\\/actiosoftware.com\\\/blog\\\/por-que-investir-em-um-escritorio-de-gestao-estrategica\\\/\",\"name\":\"Escrit\u00f3rio de gest\u00e3o estrat\u00e9gica: entenda tudo sobre o tema!\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/actiosoftware.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/actiosoftware.com\\\/blog\\\/por-que-investir-em-um-escritorio-de-gestao-estrategica\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/actiosoftware.com\\\/blog\\\/por-que-investir-em-um-escritorio-de-gestao-estrategica\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/actiosoftware.com\\\/wp-content\\\/uploads\\\/2016\\\/09\\\/86.jpeg\",\"datePublished\":\"2025-09-08T13:00:00+00:00\",\"dateModified\":\"2026-07-20T20:08:04+00:00\",\"description\":\"Voc\u00ea sabe o que \u00e9 um escrit\u00f3rio de gest\u00e3o estrat\u00e9gica e qual \u00e9 a sua import\u00e2ncia? Venha com a Actio e entenda porque investir em um!\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/actiosoftware.com\\\/blog\\\/por-que-investir-em-um-escritorio-de-gestao-estrategica\\\/#breadcrumb\"},\"mainEntity\":[{\"@id\":\"https:\\\/\\\/actiosoftware.com\\\/blog\\\/por-que-investir-em-um-escritorio-de-gestao-estrategica\\\/#faq-question-1784577860763\"},{\"@id\":\"https:\\\/\\\/actiosoftware.com\\\/blog\\\/por-que-investir-em-um-escritorio-de-gestao-estrategica\\\/#faq-question-1784577890496\"},{\"@id\":\"https:\\\/\\\/actiosoftware.com\\\/blog\\\/por-que-investir-em-um-escritorio-de-gestao-estrategica\\\/#faq-question-1784577912563\"}],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/actiosoftware.com\\\/blog\\\/por-que-investir-em-um-escritorio-de-gestao-estrategica\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/actiosoftware.com\\\/blog\\\/por-que-investir-em-um-escritorio-de-gestao-estrategica\\\/#primaryimage\",\"url\":\"https:\\\/\\\/actiosoftware.com\\\/wp-content\\\/uploads\\\/2016\\\/09\\\/86.jpeg\",\"contentUrl\":\"https:\\\/\\\/actiosoftware.com\\\/wp-content\\\/uploads\\\/2016\\\/09\\\/86.jpeg\",\"width\":400,\"height\":229},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/actiosoftware.com\\\/blog\\\/por-que-investir-em-um-escritorio-de-gestao-estrategica\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\\\/\\\/actiosoftware.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Escrit\u00f3rio de gest\u00e3o estrat\u00e9gica: o que \u00e9 e por que investir em um?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/actiosoftware.com\\\/#website\",\"url\":\"https:\\\/\\\/actiosoftware.com\\\/\",\"name\":\"Actio\",\"description\":\"Softwares para gest\u00e3o estrat\u00e9gica\",\"publisher\":{\"@id\":\"https:\\\/\\\/actiosoftware.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/actiosoftware.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/actiosoftware.com\\\/#organization\",\"name\":\"Actio\",\"url\":\"https:\\\/\\\/actiosoftware.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/actiosoftware.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/actiosoftware.com\\\/wp-content\\\/uploads\\\/2020\\\/02\\\/logo-150x37-3.png\",\"contentUrl\":\"https:\\\/\\\/actiosoftware.com\\\/wp-content\\\/uploads\\\/2020\\\/02\\\/logo-150x37-3.png\",\"width\":150,\"height\":37,\"caption\":\"Actio\"},\"image\":{\"@id\":\"https:\\\/\\\/actiosoftware.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/actiobrasil\",\"https:\\\/\\\/www.instagram.com\\\/actiobrasil\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/actiosoftware\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/actiosoftware.com\\\/#\\\/schema\\\/person\\\/cf23461d8ee5c5a8df7a56866d4ecf65\",\"name\":\"Guilherme Barbassa\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c8a028cc83375c38ab9e78ddd4576e09a165b689ef24a52f1b6c7c474034ae50?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c8a028cc83375c38ab9e78ddd4576e09a165b689ef24a52f1b6c7c474034ae50?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c8a028cc83375c38ab9e78ddd4576e09a165b689ef24a52f1b6c7c474034ae50?s=96&d=mm&r=g\",\"caption\":\"Guilherme Barbassa\"},\"description\":\"Guilherme Barbassa \u00e9 CEO da Actio Software, com mais de 20 anos de experi\u00eancia em gest\u00e3o estrat\u00e9gica e transforma\u00e7\u00e3o empresarial. Atua na integra\u00e7\u00e3o entre estrat\u00e9gia, governan\u00e7a e tecnologia, apoiando a alta lideran\u00e7a na constru\u00e7\u00e3o de sistemas de gest\u00e3o orientados a resultados.\",\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/in\\\/guilherme-barbassa-247b8932\\\/\"],\"url\":\"https:\\\/\\\/actiosoftware.com\\\/en\\\/blog\\\/author\\\/guiceo\\\/\"},{\"@type\":\"Question\",\"@id\":\"https:\\\/\\\/actiosoftware.com\\\/blog\\\/por-que-investir-em-um-escritorio-de-gestao-estrategica\\\/#faq-question-1784577860763\",\"position\":1,\"url\":\"https:\\\/\\\/actiosoftware.com\\\/blog\\\/por-que-investir-em-um-escritorio-de-gestao-estrategica\\\/#faq-question-1784577860763\",\"name\":\"Toda empresa precisa de um Escrit\u00f3rio de Gest\u00e3o Estrat\u00e9gica?\u00a0\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Embora seja mais comum em m\u00e9dias e grandes corpora\u00e7\u00f5es, qualquer empresa em fase de expans\u00e3o se beneficia do conceito. Em neg\u00f3cios menores, a estrutura n\u00e3o precisa ser um departamento gigante: pode ser iniciada com uma equipe enxuta e dedicada exclusivamente \u00e0 governan\u00e7a de metas.\",\"inLanguage\":\"en-US\"},\"inLanguage\":\"en-US\"},{\"@type\":\"Question\",\"@id\":\"https:\\\/\\\/actiosoftware.com\\\/blog\\\/por-que-investir-em-um-escritorio-de-gestao-estrategica\\\/#faq-question-1784577890496\",\"position\":2,\"url\":\"https:\\\/\\\/actiosoftware.com\\\/blog\\\/por-que-investir-em-um-escritorio-de-gestao-estrategica\\\/#faq-question-1784577890496\",\"name\":\"Quais profissionais devem compor um EGE?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"O time de um EGE deve ser multidisciplinar. O perfil ideal re\u00fane profissionais anal\u00edticos, com forte vis\u00e3o de neg\u00f3cios, dom\u00ednio de metodologias de gest\u00e3o (como BSC e OKRs), boa capacidade de articula\u00e7\u00e3o interpessoal e habilidade para interpretar dados de performance.\",\"inLanguage\":\"en-US\"},\"inLanguage\":\"en-US\"},{\"@type\":\"Question\",\"@id\":\"https:\\\/\\\/actiosoftware.com\\\/blog\\\/por-que-investir-em-um-escritorio-de-gestao-estrategica\\\/#faq-question-1784577912563\",\"position\":3,\"url\":\"https:\\\/\\\/actiosoftware.com\\\/blog\\\/por-que-investir-em-um-escritorio-de-gestao-estrategica\\\/#faq-question-1784577912563\",\"name\":\"Quanto tempo leva para um Escrit\u00f3rio de Gest\u00e3o Estrat\u00e9gica gerar resultados?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Os primeiros resultados de governan\u00e7a, como o alinhamento de prioridades, a padroniza\u00e7\u00e3o de relat\u00f3rios e a redu\u00e7\u00e3o de reuni\u00f5es improdutivas, surgem j\u00e1 no primeiro trimestre. A consolida\u00e7\u00e3o da cultura de execu\u00e7\u00e3o e o impacto direto no atingimento de metas financeiras costumam se consolidar entre 6 e 12 meses ap\u00f3s a estrutura\u00e7\u00e3o dos rituais.\",\"inLanguage\":\"en-US\"},\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Strategic Management Office: Understand Everything About the Topic!","description":"Do you know what a strategic management office is and why it's important? Come with Actio and understand why you should invest in one!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/actiosoftware.com\/en\/blog\/why-invest-in-a-strategic-management-office\/","og_locale":"en_US","og_type":"article","og_title":"Escrit\u00f3rio de gest\u00e3o estrat\u00e9gica: o que \u00e9 e por que investir em um?","og_description":"Voc\u00ea sabe o que \u00e9 um escrit\u00f3rio de gest\u00e3o estrat\u00e9gica e qual \u00e9 a sua import\u00e2ncia? Venha com a Actio e entenda porque investir em um!","og_url":"https:\/\/actiosoftware.com\/en\/blog\/why-invest-in-a-strategic-management-office\/","og_site_name":"Actio","article_publisher":"https:\/\/www.facebook.com\/actiobrasil","article_published_time":"2025-09-08T13:00:00+00:00","article_modified_time":"2026-07-20T20:08:04+00:00","og_image":[{"width":400,"height":229,"url":"https:\/\/actiosoftware.com\/wp-content\/uploads\/2016\/09\/86.jpeg","type":"image\/jpeg"}],"author":"Guilherme Barbassa","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Guilherme Barbassa","Est. reading time":"8 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/actiosoftware.com\/blog\/por-que-investir-em-um-escritorio-de-gestao-estrategica\/#article","isPartOf":{"@id":"https:\/\/actiosoftware.com\/blog\/por-que-investir-em-um-escritorio-de-gestao-estrategica\/"},"author":{"name":"Guilherme Barbassa","@id":"https:\/\/actiosoftware.com\/#\/schema\/person\/cf23461d8ee5c5a8df7a56866d4ecf65"},"headline":"Escrit\u00f3rio de gest\u00e3o estrat\u00e9gica: o que \u00e9 e por que investir em um?","datePublished":"2025-09-08T13:00:00+00:00","dateModified":"2026-07-20T20:08:04+00:00","mainEntityOfPage":{"@id":"https:\/\/actiosoftware.com\/blog\/por-que-investir-em-um-escritorio-de-gestao-estrategica\/"},"wordCount":1565,"publisher":{"@id":"https:\/\/actiosoftware.com\/#organization"},"image":{"@id":"https:\/\/actiosoftware.com\/blog\/por-que-investir-em-um-escritorio-de-gestao-estrategica\/#primaryimage"},"thumbnailUrl":"https:\/\/actiosoftware.com\/wp-content\/uploads\/2016\/09\/86.jpeg","articleSection":["Estrat\u00e9gia e Performance"],"inLanguage":"en-US"},{"@type":["WebPage","FAQPage"],"@id":"https:\/\/actiosoftware.com\/blog\/por-que-investir-em-um-escritorio-de-gestao-estrategica\/","url":"https:\/\/actiosoftware.com\/blog\/por-que-investir-em-um-escritorio-de-gestao-estrategica\/","name":"Strategic Management Office: Understand Everything About the Topic!","isPartOf":{"@id":"https:\/\/actiosoftware.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/actiosoftware.com\/blog\/por-que-investir-em-um-escritorio-de-gestao-estrategica\/#primaryimage"},"image":{"@id":"https:\/\/actiosoftware.com\/blog\/por-que-investir-em-um-escritorio-de-gestao-estrategica\/#primaryimage"},"thumbnailUrl":"https:\/\/actiosoftware.com\/wp-content\/uploads\/2016\/09\/86.jpeg","datePublished":"2025-09-08T13:00:00+00:00","dateModified":"2026-07-20T20:08:04+00:00","description":"Do you know what a strategic management office is and why it's important? Come with Actio and understand why you should invest in one!","breadcrumb":{"@id":"https:\/\/actiosoftware.com\/blog\/por-que-investir-em-um-escritorio-de-gestao-estrategica\/#breadcrumb"},"mainEntity":[{"@id":"https:\/\/actiosoftware.com\/blog\/por-que-investir-em-um-escritorio-de-gestao-estrategica\/#faq-question-1784577860763"},{"@id":"https:\/\/actiosoftware.com\/blog\/por-que-investir-em-um-escritorio-de-gestao-estrategica\/#faq-question-1784577890496"},{"@id":"https:\/\/actiosoftware.com\/blog\/por-que-investir-em-um-escritorio-de-gestao-estrategica\/#faq-question-1784577912563"}],"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/actiosoftware.com\/blog\/por-que-investir-em-um-escritorio-de-gestao-estrategica\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/actiosoftware.com\/blog\/por-que-investir-em-um-escritorio-de-gestao-estrategica\/#primaryimage","url":"https:\/\/actiosoftware.com\/wp-content\/uploads\/2016\/09\/86.jpeg","contentUrl":"https:\/\/actiosoftware.com\/wp-content\/uploads\/2016\/09\/86.jpeg","width":400,"height":229},{"@type":"BreadcrumbList","@id":"https:\/\/actiosoftware.com\/blog\/por-que-investir-em-um-escritorio-de-gestao-estrategica\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/actiosoftware.com\/"},{"@type":"ListItem","position":2,"name":"Escrit\u00f3rio de gest\u00e3o estrat\u00e9gica: o que \u00e9 e por que investir em um?"}]},{"@type":"WebSite","@id":"https:\/\/actiosoftware.com\/#website","url":"https:\/\/actiosoftware.com\/","name":"Actio","description":"Software for strategic management","publisher":{"@id":"https:\/\/actiosoftware.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/actiosoftware.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/actiosoftware.com\/#organization","name":"Actio","url":"https:\/\/actiosoftware.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/actiosoftware.com\/#\/schema\/logo\/image\/","url":"https:\/\/actiosoftware.com\/wp-content\/uploads\/2020\/02\/logo-150x37-3.png","contentUrl":"https:\/\/actiosoftware.com\/wp-content\/uploads\/2020\/02\/logo-150x37-3.png","width":150,"height":37,"caption":"Actio"},"image":{"@id":"https:\/\/actiosoftware.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/actiobrasil","https:\/\/www.instagram.com\/actiobrasil\/","https:\/\/www.linkedin.com\/company\/actiosoftware\/"]},{"@type":"Person","@id":"https:\/\/actiosoftware.com\/#\/schema\/person\/cf23461d8ee5c5a8df7a56866d4ecf65","name":"Guilherme Barbassa","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/c8a028cc83375c38ab9e78ddd4576e09a165b689ef24a52f1b6c7c474034ae50?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/c8a028cc83375c38ab9e78ddd4576e09a165b689ef24a52f1b6c7c474034ae50?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c8a028cc83375c38ab9e78ddd4576e09a165b689ef24a52f1b6c7c474034ae50?s=96&d=mm&r=g","caption":"Guilherme Barbassa"},"description":"Guilherme Barbassa is the CEO of Actio Software, with over 20 years of experience in strategic management and business transformation. He works on the integration of strategy, governance, and technology, supporting senior leadership in building results-oriented management systems.","sameAs":["https:\/\/www.linkedin.com\/in\/guilherme-barbassa-247b8932\/"],"url":"https:\/\/actiosoftware.com\/en\/blog\/author\/guiceo\/"},{"@type":"Question","@id":"https:\/\/actiosoftware.com\/blog\/por-que-investir-em-um-escritorio-de-gestao-estrategica\/#faq-question-1784577860763","position":1,"url":"https:\/\/actiosoftware.com\/blog\/por-que-investir-em-um-escritorio-de-gestao-estrategica\/#faq-question-1784577860763","name":"Does every company need a Strategic Management Office?\u00a0","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Embora seja mais comum em m\u00e9dias e grandes corpora\u00e7\u00f5es, qualquer empresa em fase de expans\u00e3o se beneficia do conceito. Em neg\u00f3cios menores, a estrutura n\u00e3o precisa ser um departamento gigante: pode ser iniciada com uma equipe enxuta e dedicada exclusivamente \u00e0 governan\u00e7a de metas.","inLanguage":"en-US"},"inLanguage":"en-US"},{"@type":"Question","@id":"https:\/\/actiosoftware.com\/blog\/por-que-investir-em-um-escritorio-de-gestao-estrategica\/#faq-question-1784577890496","position":2,"url":"https:\/\/actiosoftware.com\/blog\/por-que-investir-em-um-escritorio-de-gestao-estrategica\/#faq-question-1784577890496","name":"Which professionals should make up an EGE?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"O time de um EGE deve ser multidisciplinar. O perfil ideal re\u00fane profissionais anal\u00edticos, com forte vis\u00e3o de neg\u00f3cios, dom\u00ednio de metodologias de gest\u00e3o (como BSC e OKRs), boa capacidade de articula\u00e7\u00e3o interpessoal e habilidade para interpretar dados de performance.","inLanguage":"en-US"},"inLanguage":"en-US"},{"@type":"Question","@id":"https:\/\/actiosoftware.com\/blog\/por-que-investir-em-um-escritorio-de-gestao-estrategica\/#faq-question-1784577912563","position":3,"url":"https:\/\/actiosoftware.com\/blog\/por-que-investir-em-um-escritorio-de-gestao-estrategica\/#faq-question-1784577912563","name":"How long does it take for a Strategic Management Office to deliver results?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Os primeiros resultados de governan\u00e7a, como o alinhamento de prioridades, a padroniza\u00e7\u00e3o de relat\u00f3rios e a redu\u00e7\u00e3o de reuni\u00f5es improdutivas, surgem j\u00e1 no primeiro trimestre. A consolida\u00e7\u00e3o da cultura de execu\u00e7\u00e3o e o impacto direto no atingimento de metas financeiras costumam se consolidar entre 6 e 12 meses ap\u00f3s a estrutura\u00e7\u00e3o dos rituais.","inLanguage":"en-US"},"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/actiosoftware.com\/en\/wp-json\/wp\/v2\/posts\/17650","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/actiosoftware.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/actiosoftware.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/actiosoftware.com\/en\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/actiosoftware.com\/en\/wp-json\/wp\/v2\/comments?post=17650"}],"version-history":[{"count":2,"href":"https:\/\/actiosoftware.com\/en\/wp-json\/wp\/v2\/posts\/17650\/revisions"}],"predecessor-version":[{"id":73643,"href":"https:\/\/actiosoftware.com\/en\/wp-json\/wp\/v2\/posts\/17650\/revisions\/73643"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/actiosoftware.com\/en\/wp-json\/wp\/v2\/media\/18017"}],"wp:attachment":[{"href":"https:\/\/actiosoftware.com\/en\/wp-json\/wp\/v2\/media?parent=17650"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/actiosoftware.com\/en\/wp-json\/wp\/v2\/categories?post=17650"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/actiosoftware.com\/en\/wp-json\/wp\/v2\/tags?post=17650"},{"taxonomy":"idioma-posts","embeddable":true,"href":"https:\/\/actiosoftware.com\/en\/wp-json\/wp\/v2\/Idioma-posts?post=17650"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}